Think about this: In the last 10 years alone, my team and I have coached over 45,000 clients in 100 different countries through our coaching research program.
Text by: http://www.precisionnutrition.com/
You can imagine the diversity of the people who come to us.
- Body type: Some clients come to us tall and thin. Others come short and stocky.
- Dietary preferences & exclusions: Some clients come to us eating lots of meat every day. Others come eating no meat at all.
- Budget: Some clients come to us with an incredibly low budget. Others come with an unlimited budget.
- Relationship to food: Some people are emotional eaters who tend to overeat when they’re stressed or alone. Others tend to undereat when they’re stressed.
- Organic / conventional: Some clients come to us eating only boxed and packaged foods. Others come eating only natural, organic, whole foods.
- Nutrition knowledge: Some clients come to us as devout followers of a certain dietary practice. Others come with very little nutrition knowledge whatsoever.
- Time: Some clients come to us with lots of free time for a health and fitness project. Others come with very little time to devote to health and fitness.
You get the picture.
And here’s the important part, one that many “diet experts” seem to miss completely:
There’s simply no way to help all those people eat better and get healthier if you’re militant about a single diet or nutrition paradigm.
I mean, can you imagine hearing something like this:
“I know you have a super-low budget for food. But if you sell your vehicle, or maybe one of your children, you’ll be able to afford the organic and free-range whole foods we recommend in our program. That’s the only way to get healthy and fit.”
“Carbs? You’re not alone. We all like ’em. But this program is all about cutting way back. Low carb is what works, period. So say goodbye to pasta. Potatoes too. And rice. And sugar …”
“Sure, I understand the moral and ethical obligation you feel. But eating animal foods … that’s how we do it. You need the protein and the fat. And it’s how our ancestors ate. So suck it up, throw a steak on the grill, and let’s get this party started.”
While these responses are a little extreme, they’re not that far from what I hear every day in the gym or read on Facebook.
It’s a shame because the nutrition industry is confusing everyone.
And when people are confused…they end up getting frustrated and failing. Or worse, they do nothing and never change.
In that scenario, nobody wins…
SO WHAT TO DO?!
MY PERSONAL ANSWER FOR YOU IS:
A nutritional progression model rooted in science and real-world research.